Shopify WhatsApp API Guide
WireWeb helps Shopify stores send WhatsApp order confirmations, shipping updates, COD reminders, cart recovery messages, review requests, and support replies from store events and automation tools.
Shopify workflows to automate
Order confirmation
Send a WhatsApp confirmation immediately after checkout with order ID and expected next step.
Shipping updates
Notify customers when the order is packed, shipped, out for delivery, or delayed.
COD confirmation
Reduce failed COD deliveries by confirming address and intent before dispatch.
Abandoned cart recovery
Send consent-based cart reminders with product details and checkout links.
Review requests
Ask for feedback after delivery while the purchase is still fresh.
Support handoff
Route customer replies to support when they respond to an order notification.
Shopify webhook to WireWeb message
{
"session_id": "ww_sess_123",
"to": "{{ customer.phone }}",
"type": "text",
"message": "Hi {{ customer.first_name }}, your Shopify order {{ order.name }} has been confirmed. We will notify you when it ships."
}Best integration routes
Zapier
Best for teams already using no-code automations and standard Shopify triggers.
Make
Best for visual multi-step scenarios with formatting, filters, routers, and retries.
Custom backend
Best for stores that need full control over consent, templates, order metadata, and support routing.